Giveaway Results: So the above giveaway frameworks that I have discussed about generic as well as tag 3 friends and why you deserve to win are kind of theory main thing is to implement. However, with implementation results may not show up in first giveaway so you have to keep on experimenting and trying different ways to do giveaway for example social media, email giveaway specific to people who have subscribed to receive updates and new products, giveaway at event you are participating in- in person giveaway, giveaway framed as a form, giveaway entry for all people who purchased in same year. 

In addition to giveaways businesses can also create a challenge/campaign for example get their followers to submit user generated content like photos of them using the product creatively that contributes to a campaign, serves a purpose beyond themselves.  Refer their friends to join in on the campaign by say if 5 people are referred then they will receive a discount code or something of that nature. 

While we are on the topic of growth hacking another important way to gain followers is to follow accounts in your industry who are having the most, more followers and content that has good amount of conversation around it. Then you post, comment on that account and like and engage with the content. By doing this 5-10 times it is more likely that people from that big account will start to follow your account.

2. Another way to build up Instagram following and for that matter any social media following is to create content that adds value to somebody else whether it be an already expert in their field if you can come up with a new way to explain a topic then you can promote this to others. 

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Now that I have provided some strategies about how to build a following on social medias using growth hacking techniques, in the next section I would like to delve into the various social media platforms and how they can be leveraged.